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What Makes Blue Apron Holdings Inc. (NYSE: APRN) One Of The Best Momentum Picks?

Blue Apron Holdings Inc. (NYSE:APRN) shares, rose in value on Thursday, 05/25/23, with the stock price down by -1.11% to the previous day’s close as strong demand from buyers drove the stock to $0.58.

Actively observing the price movement in the last trading, the stock closed the session at $0.59, falling within a range of $0.571 and $0.61. The value of beta (5-year monthly) was -2.94. Referring to stock’s 52-week performance, its high was $8.22, and the low was $0.41. On the whole, APRN has fluctuated by 7.87% over the past month.

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With the market capitalization of Blue Apron Holdings Inc. currently standing at about $49.47 million, investors are eagerly awaiting this quarter’s results, scheduled for Aug 07, 2023 – Aug 11, 2023. As a result, investors might want to see an improvement in the stock’s price before the company announces its earnings report. Analysts are projecting the company’s earnings per share (EPS) to be -$0.27, which is expected to increase to -$0.21 for fiscal year -$0.93 and then to about -$0.63 by fiscal year 2024. Data indicates that the EPS growth is expected to be 69.20% in 2024, while the next year’s EPS growth is forecast to be 32.30%.

Analysts have estimated the company’s revenue for the quarter at $109.38 million, with a low estimate of $100.74 million and a high estimate of $118.02 million. According to the average forecast, sales growth in current quarter could jump down -12.00%, compared to the corresponding quarter of last year. Wall Street analysts also predicted that in 2024, the company’s y-o-y revenues would reach $405.69 million, representing a decrease of -11.50% from the revenues reported in the last year’s results.

Revisions could be a useful indicator to get insight on short-term price movement; so for the company, there were no upward and no downward review(s) in last seven days. We see that APRN’s technical picture suggests that short-term indicators denote the stock is a 50% Sell on average. However, medium term indicators have put the stock in the category of 100% Sell while long term indicators on average have been pointing out that it is a 100% Sell.


The stock’s technical analysis shows that the PEG ratio is about 0, with the price of APRN currently trading nearly 8.35% and -6.79% away from the simple moving averages for 20 and 50 days respectively. The Relative Strength Index (RSI, 14) currently indicates a reading of 51.02, while the 7-day volatility ratio is showing 12.86% which for the 30-day chart, stands at 13.36%. Furthermore, Blue Apron Holdings Inc. (APRN)’s beta value is -3.00, and its average true range (ATR) is 0.07.


Data on historical trading for Blue Apron Holdings Inc. (NYSE:APRN) indicates that the trading volumes over the past 10 days have averaged 4.08 million and over the past 3 months, they’ve averaged 2.00 million. According to company’s latest data on outstanding shares, there are 66.44 million shares outstanding.

Nearly 1.00% of Blue Apron Holdings Inc.’s shares belong to company insiders and institutional investors own 13.80% of the company’s shares. The data on short interest also indicates that stock shorts accounted for 5.24 million shares as on May 14, 2023, resulting in a short ratio of 3.34. According to the data, the short interest in Blue Apron Holdings Inc. (APRN) stood at 7.21% of shares outstanding as of May 14, 2023; the number of short shares registered in Apr 13, 2023 reached 7.11 million. The stock has fallen by -30.16% since the beginning of the year, thereby showing the potential of a further growth. This could raise investors’ confidence to be optimistic about the APRN stock heading into the next quarter.

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